Pier Five Turns Five: A Landmark End-of-Year Celebration and the Launch of Pier Five Studios

On November 29, Pier Five marked a major milestone with our biggest event to date, celebrating five years of building, creating, and pushing culture forward. What began as an anniversary celebration quickly became something much bigger: a full-scale showcase of our creative capabilities and the first public announcement of Pier Five Studios, our new agency.

With 200 guests in attendance, the night was a resounding success and a defining moment in our journey.

An Immersive Brand Experience

The event was designed as a living demonstration of what Pier Five can deliver, blending brand, culture, and experience into one cohesive environment. The space was filled with a variety of brand activations, each contributing to the energy and narrative of the night:

• Alcoholic bars hosted by Great Estates, Banditos Mexican Lager & Coco Rum

• Fast Magic delivered a custom sticker bar featuring new designs and exclusive collaborations

• Ho Lei Fook elevated the evening with Hong Kong–inspired fusion small bites

• A game zone arcade by PUMA and Pier Five brought playful competition into the space and dozens of incredible prizes to be won

• An interactive photo booth by Intak Printing captured the night in real time

• A non-alc hydration zone powered by VOSS, Well Juices and Electrolit.

Every element was intentionally designed to spark interaction, discovery, and connection.

Five Years of Pier Five

At the heart of the evening was a moment of reflection. Guests were treated to a five-year recap video, highlighting the evolution of Pier Five, from its early days to the platform it has become today. The video served not only as a look back, but as a bridge to what comes next.

Introducing Pier Five Studios

At the end of the recap, we made our first public announcement of Pier Five Studios, our new agency arm of Pier Five. This event was the largest and most ambitious showcase we have ever produced, and it was by design. It represented a clear statement of intent: Pier Five Studios is here, and we are ready to build world-class brand experiences, creative campaigns, and cultural moments for our partners. From concept to execution, the night embodied the full spectrum of our capabilities.

Looking Ahead to 2026

This End-of-Year celebration was more than a party. It was a milestone, a proof point, and a launchpad. We are incredibly grateful to our partners, collaborators, and community who showed up and helped make the night unforgettable. As we close out this chapter and look ahead, we are energized and focused on building in 2026.