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- Doing It Yourself With Glory Allan
Doing It Yourself With Glory Allan The path towards starting something new can be a daunting one and it's easy to be held back by the sheer number of different directions to go in, even without having taken that first step. But that first step - that's the most critical piece of the puzzle. For Toronto based, DIY fashion content creator Andre Chin aka Glory Allan, he has become comfortable with being uncomfortable taking that first step and it has taken him to incredible heights. With hundreds of thousands of followers tuning in for his do-it-yourself sewing and garment making tutorials, many of whom start with his pre-made garment kits, or eagerly waiting to cop his ready-to-wear namesake brand, Glory Allan has started to develop some incredible experience and we were excited to get the chance to stop by his studio space to chat with him about it all. Check out the conversation below! Hey Andre, great to link up! What have you been up to these days? Hey guys! Lots of stuff. I've been working on a bunch of new videos, including a new thrift concept that isn't my typical style but I'm excited and nervous for it. I'm also working on getting the cargo pants DIY content together. That'll be a big one. I've done parts of cargos like the pockets but the full pants video has been a lot of work to get together. Nice! We'll definitely talk about the cargos and DIY but tell us about the thrift video and that new style. It's basically me getting out to thrift stores and picking pieces I like. I haven't done much filming outside of my studio space so filming in public like that was super awkward but I think it'll turn out well. What pushed you to try this new video style? I think it's important for showing my growth and keeping things interesting for my audience. I think that's super important, especially for early YouTubers. You can't be afraid to put yourself out there. For this video I filmed on Friday, I watched the footage and it feels so cringe but I know I have to use the footage and I know I'll keep getting better. You need that mentality as a YouTuber. Maybe nobody watches it but maybe they do and you can get feedback and just keep working on it from that. You've grown quite the audience now on YouTube. What do you think the trick to that was? A few things! The first is that for my DIY videos, I've focused on a lot of non-trendy videos so that they stay relevant longer. I've also created content in a way that there's something for everyone at every skill level. So, I have basic tutorials like the bucket hats or bandanas that people can join in on when they're starting out and then I have the more complex tutorials like cargo pants. I have to think about what level my audience might be at when they're discovering me which is probably on the beginner side. So, I can't start them with cargo pants, I need to guide them through and have content for them every step of the way as they develop. From a reach stand point, I've also used TikTok well to drive people to my YouTube. The ability to go viral is so much higher on TikTok and then a lot of people will go from my TikTok videos to my longer form content on YouTube. Besides racking up views on your videos, you're also selling DIY kits and your own line of products. How does your content strategy as a creator play into selling those? The content strategy is super important. You can have the best products in the world but if you don't have a good content strategy to build the traffic and excitement, nobody will buy your products. The content is likely what people will interact with before your actual products, whether it's getting someone to buy something online or even drive someone into a store, so that first impression is everything. At the same time though, content can only get you so far. It's a funny thing you have to balance. If you spend too much time on the content but neglect the product and developing something people actually want, then you're on the opposite side of that spectrum which isn't good. Well, it seems like you've started to figure out that balance. Now that you're building quite the audience and moving a lot of sales volume, how does it feel? It's amazing, but honestly, I get hit with imposter syndrome so much because I don't have any formal sewing background or training with a camera or anything like that. How do you deal with the imposter syndrome? I try not to take it too seriously. I know it's always going to be there but I feel like everyone is a bit of an imposter. I just try to be grateful for where I am and if I have a hundred thousand people following me, I'm obviously doing something right. You're definitely doing something right! Before we let you go, do you have any advice to people just starting to develop their own creative business? Make sure you have a long term vision. Even if you're starting to see success now, with whatever you're working on, think about how it's going to make you money in ten years and if it will be able to still stand out in ten years. I know it sounds crazy and so far along but if you can think about ways you'll build more revenue streams and stay unique, that will be how you become very successful and always continue to grow. Love that! If you're looking to learn how to sew your own garments, make sure to check out Glory Allan on Instagram and Youtube and keep it locked to Pier Five for more conversations with emerging creatives!
- Privacy | Pier Five
Privacy Policy (Click here for French) Last modified: December 2022 INTRODUCTION Pier Five and our affiliates and subsidiaries (“Company” or “We”) respect your privacy and are committed to protecting it through our compliance with this policy. This policy describes how we collect, use, disclose, and protect the personal information of our customers and website users (“you“), describes the types of information we may collect from you or that you may provide when you visit the website www.pier-five.com (our “Website“), and our practices for collecting, using, maintaining, protecting, and disclosing that information. We will only use your personal information in accordance with this policy unless otherwise required by applicable law. We take steps to ensure that the personal information that we collect about you is adequate, relevant, not excessive, and used for limited purposes. Privacy laws in Canada generally define “personal information” as any information about an identifiable individual, which includes information that can be used on its own or with other information to identify, contact, or locate a single person. Personal information does not include business contact information, including your name, title, or business contact numbers. This policy applies to information we collect, use, or disclose about our customers and Website users: On this Website. In email, text, and other electronic messages between you and this Website. When you interact with our advertising and applications on third-party websites and services if those applications or advertising include links to this policy. On our social media pages and profiles, including Facebook and Instagram. The Website may include links to third-party websites, plug-ins, services, social networks, or applications. Clicking on those links or enabling those connections may allow the third party to collect or share data about you. If you follow a link to a third-party website or engage a third-party plugin, please note that these third parties have their own privacy policies and we do not accept any responsibility or liability for these policies. We do not control these third-party websites, and we encourage you to read the privacy policy of every website you visit. This policy does not apply to information collected by any third party, through any application or content (including advertising) that may link to or be accessible from or on the Website. Please read this policy carefully to understand our policies and practices for collecting, processing, and storing your information. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you indicate that you understand, accept, and consent to the practices described in this policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of this Website after we make changes indicates that you accept and consent to those changes, so please check the policy periodically for updates. INFORMATION WE COLLECT ABOUT YOU We collect and use several types of information from and about you, including: Personal information, that we can reasonably use to directly or indirectly identify you, such as your name, mailing address, e-mail address, telephone number, age, occupation, gender, income, interests, social media handles, Internet protocol (IP) address used to connect your computer to the Internet, user name or other similar identifier, billing and account information, and any other identifier we may use to contact you online or offline (“personal information“). We provide an opportunity for any user to unsubscribe from our newsletter or opt-out of contact for marketing purposes, including event invitations and surveys, on an ongoing basis by accessing our Website or using the unsubscribe mechanism at the bottom of our e-mails. Non-personal information, that does not directly or indirectly reveal your identity or directly relate to an identified individual, such as demographic information, or statistical or aggregated information. Statistical or aggregated data does not directly identify a specific person, but we may derive non-personal statistical or aggregated data from personal information. For example, we may aggregate personal information to calculate the percentage of users accessing a specific Website feature. Technical information, including your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, or information about your internet connection, the equipment you use to access our Website, and usage details. Non-personal details about your Website interactions, including the full Uniform Resource Locators (URLs), clickstream to, through and from our Website (including date and time), products you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page, or any phone number used to call our customer service number. Consent is required for the collection of personal information and the subsequent use or disclosure of this information. In order for us to receive personal information from you and allow us to provide you with a requested product or service, your consent to allow us to use that personal information in accordance with this Privacy Policy will be obtained before the submission of such personal information. When you are entering any information on a form on our Website, you will be required to confirm by way of checking a box that you have read and agreed to the terms of this Privacy Policy. Only after such box is checked, will your personal information included in the form be provided to us. If you need to provide personal information about other individuals, you must first obtain their consent for these purposes prior to your disclosure to us. Providing us with your personal information is always your choice. When you request services from us, we ask that you provide information that enables us to provide those services to the best of our abilities. You will be authorizing us to use and retain this personal information for as long as it may be required for the purposes described in this policy. Your consent remains valid even after the termination of our relationship with you, unless you provide us with written notice that such consent is withdrawn in accordance with this policy. By withdrawing your consent, or not providing it in the first place, you may limit or even prevent us from being able to provide you or an authorized third party with the products or services desired. HOW WE COLLECT INFORMATION ABOUT YOU We use different methods to collect your information, including through: Direct interactions with you when you provide it to us, for example, by filling in forms or corresponding with us by phone, email, or otherwise. User contributions. You may also provide information for us to publish or display on public Website areas or transmit to other Website users or third parties. Automated technologies or interactions, as you navigate through our Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies. Information You Provide to Us The information we collect directly from you on or through our Website may include: Information that you provide by filling in forms on our Website. This includes information provided at the time of subscribing to our newsletter or magazine, posting material, or requesting further information about our services. We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with our Website. Records and copies of your correspondence (including email addresses), if you contact us. Your responses to surveys that we might ask you to complete for research purposes. Details of transactions you carry out through our Website and of the fulfillment of your subscription. You may be required to provide financial information before placing an order for our magazine through our Website. Your search queries on the Website. Information We Collect Through Cookies and Other Automatic Data Collection Technologies As you navigate through and interact with our Website, we may use cookies or other automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including: Details of your visits to our Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website. Information about your computer and internet connection, including your IP address, operating system, and browser type. We may also use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). To learn more or to opt-out of tailored advertising please visit Digital Advertising Alliance of Canada Opt-Out Tool for information on how you can opt out of behavioral tracking on this Website and how we respond to web browser signals and other mechanisms that enable consumers to exercise choice about behavioral tracking. The information we collect automatically is statistical information and may include personal information and we maintain it or associate it with personal information we collect in other ways, that you provide to us, or receive from third parties. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to: Estimate our audience size and usage patterns. Store information about your preferences, allowing us to customize our Website according to your individual interests. Speed up your searches. Recognize you when you return to our Website. The technologies we use for this automatic data collection may include: Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website. Flash Cookies. Certain features of our Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are not managed by the same browser settings that are used for browser cookies. For information about managing your privacy and security settings for Flash cookies, see Choices About How We Use and Disclose Your Information. Web Beacons. Pages of our Website and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity). HOW WE USE YOUR INFORMATION We use information that we collect about you or that you provide to us, including any personal information: To present our Website and its contents to you. To provide you with information, products, or services that you request from us. To fulfill the purposes for which you provided the information or that were described when it was collected, or any other purpose for which you provide it. To provide you with notices about your subscription, including expiration and renewal notices. To carry out our obligations and enforce our rights arising from any contracts with you, including for billing and collection or to comply with legal requirements. To notify you about changes to our Website or any products or services we offer or provide though it. To improve our Website, products or services, marketing, or customer relationships and experiences. To allow you to participate in interactive features, social media, or similar features on our Website. To measure or understand the effectiveness of the advertising we serve to you and others, and to deliver relevant advertising to you. In any other way we may describe when you provide the information. For any other purpose with your consent. We may also use your information to contact you about our own and third-parties’ goods and services that may be of interest to you, as permitted by law. If you do not want us to use your information in this way, please use the unsubscribe mechanism at the bottom of our e-mails. For more information, see Choices About How We Use and Disclose Your Information. DISCLOSURE OF YOUR INFORMATION We may disclose aggregated information about our users, and information that does not identify any individual, without restriction. We may disclose personal information that we collect or you provide as described in this privacy policy: To our subsidiaries, affiliates and business partners To third parties to market their products or services to you if you have not opted out of these disclosures. For more information, see Choices About How We Use and Disclose Your Information. To contractors, service providers, and other third parties we use to support our business (such as analytics and search engine providers that assist us with Website improvement and optimization) and who are contractually obligated to keep personal information confidential, use it only for the purposes for which we disclose it to them, and to process the personal information with the same standards set out in this policy. For any other purpose disclosed by us when you provide the information. With your consent. We may also disclose your personal information: To comply with any court order, law, or legal process, including to respond to any government or regulatory request, in accordance with applicable law. To enforce or apply our terms of use and other agreements, including for billing and collection purposes. If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others. TRANSFERRING YOUR PERSONAL INFORMATION We may transfer personal information that we collect or that you provide as described in this policy to contractors, service providers, and other third parties we use to support our business (such as analytics and search engine providers that assist us with Website improvement and optimization) and who are contractually obligated to keep personal information confidential, use it only for the purposes for which we disclose it to them, and to process the personal information with the same standards set out in this policy. We currently process and store you personal information in Canada. In the future, however, we, or third parties to whom your personal information has been provided in accordance with this policy, may process, store, and transfer your personal information in and to a foreign country, with different privacy laws that may or may not be as comprehensive as Canadian law. In these circumstances, the governments, courts, law enforcement, or regulatory agencies of that country may be able to obtain access to your personal information through the laws of the foreign country. Whenever we engage a service provider, we require that its privacy and security standards adhere to this policy and applicable Canadian privacy legislation. You are welcome to contact us to obtain further information about Company policies regarding service providers outside of Canada. See Contact Information and Challenging Compliance. By submitting your personal information or engaging with the Website, you consent to this transfer, storage, or processing. CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information: Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website. If you disable or refuse cookies, please note that some parts of this Website may not be accessible or may not function properly. For more information about tracking technologies, see Information We Collect Through Cookies and Other Automatic Data Collection Technologies. Third-Party Advertising. If you do not want us to share your personal information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by using the unsubscribe mechanism in our emails or at the bottom of this page. Promotional Offers from the Company. If you have opted in to receive certain emails from us but no longer wish to have your email address used by the Company to promote our own or third parties’ products or services, you can opt-out by using the unsubscribe mechanism in our emails or at the bottom of this page. If we have sent you a promotional email, you may unsubscribe by clicking the unsubscribe link we have included in the email. This opt-out does not apply to information provided to the Company as part of a product purchase, warranty registration, product service experience, or other transactions. Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver advertisements according to our advertisers’ target-audience preferences, you can opt out by using the unsubscribe mechanism in our emails or at the bottom of this page. DATA SECURITY The security of your personal information is very important to us. We use physical, electronic, and administrative measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. We make the effort to train our employees and make them aware of the importance of maintaining the confidentiality of personal information. Our employees are required to maintain confidentiality and may not use the information for any unauthorized purpose. Only our employees with a business need to know, or whose duties reasonably so require, are granted access to your personal information. The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. Unfortunately, the transmission of information via the Internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website. DATA RETENTION Except as otherwise permitted or required by applicable law or regulation, we will retain your personal information indefinitely, including for the purposes of satisfying any legal, accounting, or reporting requirements. Under some circumstances we may anonymize your personal information so that it can no longer be associated with you. We reserve the right to use such anonymous and de-identified data for any legitimate business purpose without further notice to you or your consent. ACCESSING AND CORRECTING YOUR PERSONAL INFORMATION It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes. By law you have the right to request access to and to correct the personal information that we hold about you. If you want to review, verify, correct, or withdraw consent to the use of your personal information you may also send us an email at community@pier-five.com to request access to, correct, or delete any personal information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the personal information that we hold about you or make your requested changes. Applicable law may allow or require us to refuse to provide you with access to some or all of the personal information that we hold about you, or we may have destroyed, erased, or made your personal information anonymous in accordance with our record retention obligations and practices. If we cannot provide you with access to your personal information, we will inform you of the reasons why, subject to any legal or regulatory restrictions. We will provide access to your personal information, subject to exceptions set out in applicable privacy legislation. Examples of such exceptions include: Information protected by solicitor-client privilege. Information that is part of a formal dispute resolution process. Information that is about another individual that would reveal their personal information or confidential commercial information. Information that is prohibitively expensive to provide. If you are concerned about our response or would like to correct the information provided, you may contact our team at community@pier-five.com . WITHDRAWING YOUR CONSENT Where you have provided your consent to the collection, use, and transfer of your personal information, you may have the legal right to withdraw your consent under certain circumstances. To withdraw your consent, if applicable, contact us at community@pier-five.com . Please note that if you withdraw your consent we may not be able to provide you with a particular product or service. We will explain the impact to you at the time to help you with your decision. CHANGES TO OUR PRIVACY POLICY It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Website home page. If we make material changes to how we treat our users’ personal information, we will notify you by email to the email address specified in your account and through a notice on the Website home page. We include the date the privacy policy was last revised at the top of the page. You are responsible for ensuring we have an up-to-date, active, and deliverable email address for you, and for periodically visiting our Website and this privacy policy to check for any changes. CONTACT INFORMATION AND CHALLENGING COMPLIANCE We welcome your questions, comments, and requests regarding this privacy policy and our privacy practices. Please contact us at: community@pier-five.com Attention: Pier Five Team We have procedures in place to receive and respond to complaints or inquiries about our handling of personal information, our compliance with this policy, and with applicable privacy laws. To discuss our compliance with this policy please contact community@pier-five.com using the contact information listed above.
- June Guest Picks: Music with Kishan Mistry
June Guest Picks: Music with Kishan Mistry Guest: Photographer Kishan Mistry "The playlist is motivated by the nice warm weather entering Toronto; something to throw on while going on a road trip / kicking it in the backyard. Good vibes all around!" His & Hers Internet Money ft. Don Toliver, Lil Uzi Vert & Gunna (Single - 2021) Waves of Blue Majid Jordan (Single - 2021) Down to Miami Emotional Oranges ft. Becky G (Single - 2021) The Weekend Mac Miller ft. Miguel (Single - 2015) The Thrill Wiz Khalifa (Single - 2011) Check out all of our guest picks for June here and stay tuned to Pier Five for more stories and interviews with the coolest people around.
- Our Blog | Pier Five
Pier Five interviews and founder conversations. Our Blog Explore Pier Five's latest conversations with our entrepreneur community. Business (88) 88 posts Art & Design (65) 65 posts Streetwear (62) 62 posts Sneakers (43) 43 posts Wellness (32) 32 posts Food (23) 23 posts Activism (20) 20 posts Sports (18) 18 posts Photography (17) 17 posts Music (12) 12 posts Tech (2) 2 posts The Business of Belonging Jul 14 The Pull Up Dinner: A New Kind of Networking Event for Founders and Creatives Jul 6 The Difference Maker: How Canadian Small Business Owners Turned AI Into Action May 14 Why We Finally Incorporated - And Why You Should Too (With Ownr) Apr 26 Pier Five Turns Five: A Landmark End-of-Year Celebration and the Launch of Pier Five Studios Dec 15, 2025 The AI Studio: How Pier Five and HP Canada Empowered Canadian Small Businesses with AI Oct 15, 2025 Small Business Activation Grant Runner Up: Yueh Tung Restaurant Jun 22, 2025 Small Business Activation Grant Runner Up: Stimmie Jun 22, 2025 Small Business Activation Grant Winner: Grays Jun 22, 2025 Pier Five’s Mental Health Mixer: A Space to Reset, Reflect, and Connect Jun 5, 2025 Mental Movement Day with Pier Five and Puma Brings Toronto’s Creative Community Together for Yoga, Wellness, and Open Conversation Jun 3, 2025 A Spring Clean-Up Day to Remember Apr 30, 2025 5 Essential Tax Strategies for Small Business Owners to Save Money Mar 7, 2025 Empowering Women Entrepreneurs: Mastercard x Pier Five's 2024/25 Priceless Experience Mar 2, 2025 2024 Recipient: BocoBoco Feb 5, 2025 2024 Recipient: Lesley Hampton Feb 5, 2025 2024 Recipient: Mahara Mindfulness Feb 5, 2025 2024 Recipient: Paintillio Feb 5, 2025 2024 Recipient: Shawish Market Feb 5, 2025 2024 Recipient: Remix Snacks Feb 5, 2025 2024 Recipient: ImaginAble Solutions Feb 5, 2025 2024 Recipient: Folds Wear Feb 5, 2025 2024 Recipient: Bruized Feb 5, 2025 2024 Recipient: The Magpie Cakery Feb 5, 2025 Pier Five’s 2024 End-of-Year Celebration Dec 17, 2024 Celebrating Creativity and Community at the OOAK Show '24 Dec 5, 2024 5-Tips On Brand Building From Kuwalla Tee's Founder Yaniv Abecassis Nov 26, 2024 Pier Five Community Dinner Vol. 2 - Financial Foundations Nov 15, 2024 Toronto Community Court Day Recap: A Slam Dunk Success Oct 21, 2024 Pier Five Community Canvas For Kuwalla Tee Sep 25, 2024 Community Court Day MTL: Pier Five x PUMA x Ball Her Way x Double Dribble Sep 22, 2024 Pier Five Community Dinner: Volume 1 Jul 31, 2024 Pier Five x PUMA: Mental Health Strength Day - A Triumph of Community and Wellness May 15, 2024 Your Number One Resource With Nishal Kumar of No Days Wasted Apr 24, 2024 Playing the Game Better With Drew Stevens of Margin Skincare Mar 11, 2024 Doing It Yourself With Carol Pak of Makku Feb 7, 2024 Creating Your Identity With Jun Arnaiz of Neutria Jan 9, 2024 2023 Recipient: Joni Jan 9, 2024 2023 Recipient: Loba Jan 9, 2024 2023 Recipient: U Grow Girl Jan 9, 2024 2023 Recipient: Cubed Style Inc. Jan 9, 2024 2023 Recipient: Guests On Earth Jan 9, 2024 2023 Recipient: Dandylion Jan 9, 2024 2023 Recipient: Zing Jan 9, 2024 2023 Recipient: Inoki Bathhouse Jan 9, 2024 2023 Recipient: Spice Girl Chai Jan 9, 2024 2023 Recipient: Colour The Trails Jan 9, 2024 Pier Five’s 2023 Food Drive: Supporting Community and Fighting Food Insecurity Dec 29, 2023 1 2 3
- Building Your Own Spaces With Monday Girl
Building Your Own Spaces With Monday Girl The job market is a complex one to navigate but if one thing is certain, it's that results won't come without effort. For Rachel Wong & Istiana Bestari, when the market wasn't giving them what they needed to find their next big opportunity, they took matters into their own hands and developed the tools they needed to succeed. Quickly identified as a solution for a major gap in the market, Rachel & Istiana launched Monday Girl, a networking, events and digital platform to help women navigate the workforce and it's been a major success ever since. Now taking their 6-year side hustle full time, we got the chance to speak to the co-founders about their journey and expert tips, from networking to brand partnerships. Read below! Today, Monday Girl has become such an empowering place for women in the workforce. What was the motivation for starting the platform? Istiana: We built the platform that we wished we had, to solve a problem that we were struggling with. When we first met, we were both fresh to Toronto. We didn't know anyone and were trying to get our foot in the door. Rachel: All these rooms that I would walk into, I just felt, wow, I'm very much like the "only", whether it's the only woman, person of colour, or both. I was not getting any shortage of advice but it was a lot of advice that wasn't applicable for myself as a young woman of colour entering the workplace for the very first time. Istiana: For me, I remember attending so many networking events and just very quickly realizing how most networking events were not designed with women in mind. Typically, they were so exhausting. They were awkward. Also, I struggled with connecting with people on LinkedIn and I remember ranting to Rachel when we first met and she felt the same way. Rachel: In that same chat, we came up with the name of Monday Girl. We came up with the next action plans, and then we split up responsibilities. We were at it. You two seem like great business partners. How have you nurtured and grown your own relationship with each other over the years? Istiana: We really are each other's biggest cheerleaders. I don't think either of us could do this by ourselves and every day we're constantly hyping each other up. I think that's really important with having a co-founder is being each other's support systems celebrating our wins together. Rachel: I remember so many times where, for example, Istiana crushes it on a call or nails a presentation and I'm always just so proud of her and it goes both ways when I do things well. We really just hear each other out and hype each other up and that's helped us be such strong business partners. At least on the outside looking in, you seem very busy. Now that you're both in this full time, how do you keep it exciting and fun and not just feeling like a job? Rachel: Every so often, we get this really amazing message from one of our members about something that Monday Girl helped them with, whether that's overcoming a really tricky job situation where they had to deal with micro-aggressions at work or hearing that they used our resources to get a job or a mentor to get a referral. All these things keeps us going. Istiana: Another thing that's really important for us in keeping this excitement and momentum is that what we decide to do is always stuff that we're excited about. We're always planning things that we would love to attend, that we want to go to ourselves, all projects that we're excited about. It definitely is very hard work but it makes it a lot easier when we're building something that we're excited about. You’ve done a really good job working with some major global brands and organizations on events and content for your community. How do you approach getting partnerships like that? Rachel: The first thing I'd say is don't be afraid to get ghosted and constantly reach out. After a certain point, people will get back to you and you just have to be okay with being persistent. Cold emails still work. The second piece is show that you put some level of thought - and it doesn't have to be super comprehensive or a full proposal - into your outreach and articulate how it can help the partner achieve their KPIs. If there's a specific collection or campaign that they're putting out, and you think there's a really strong synergy, talk to that in that very first sentence. People don't have the attention span to read through a long email, so just make that your only point if you have a point. The the third piece of advice is just to keep maintaining and building and give back where you can. Even if it's not always a paid thing, support the brands when you can. I think brands really remember that and that's when they want to work long term with. That's great advice! Lastly, what's a key networking tip you have for anyone that is looking for a new job? Istiana: A lot of people think, when they're starting out, "how can I connect with the CEO of my dream company?" and you're always looking for the most senior person in the room. Later, you'll realize that the most valuable people to network with are your peers. Start with the network that you already have. Tap into the people that you already know because there's a lot of connections there, whether it's your alumni, like clubs, sports teams. Rachel: Those are the people that as you grow, they grow with you and they're going to be able and have much more bandwidth than a CEO to actually help you and connect you with those openings or those roles when they do come up. I'd also say, don't be afraid to do this in an industry agnostic way too. Sometimes we think, "I'm in fashion and I'm only going to network to people in fashion". The reality is they're probably not going to tell you something opens up because they're going to want to go for it. However, if you're networking with people in different industries, there's a little bit more of a gap, so finding open spaces like that can be helpful. Make sure to check out Monday Girl for news about their events and mentor opportunities and keep it locked to Pier Five for more conversations with small business founders.
- Playing the Game Better With Drew Stevens of Margin Skincare
Playing the Game Better With Drew Stevens of Margin Skincare "You're never going to please everyone" is a phrase that set Drew Stevens, founder of the skincare brand Margin, free. In the era of amplified social judgment, and hundreds of new competitors popping up every week, it is more important now than ever to understand what you're in it for, and if that reason is guided by passion, like it is for Drew, then the only way forward is up. Backed by the creative minds of Benjamin Edgar, Chris Black, Ben Sehl (KOTN) and Sam Jayne, Drew has assembled the creative avengers to release what is currently one of the most exciting science-first, aesthetically beautiful skincare brands on the market. We spoke to Drew about his learnings as an entrepreneur, his tips for assembling a great team and how he deals with the competition; good and bad. Scroll down to read! Hey Drew, for those who aren't too familiar with you and Margin, can you tell us how it came together? Hey guys! My name is Drew Stevens and I'm the founder of Margin. I've always been really into skincare, and prior to starting Margin had the chance to spend a lot of time with with the founders of bootstrapped and venture backed businesses both inside and outside the beauty industry through my work in private equity. I was lucky enough to get to know some of the best skin scientists in the world, and in getting to know them had the chance to share (and confirm) a set of beauty industry observations that I thought left a gap serving me effectively and honouring my interest in skin.. Ultimately, Margin was launched as a way for my to offer myself and my peers a skin solution that incorporated best-in-class-ingredients, logic-driven formulations, and product design that I could be confident using and displaying in my home. The whole process started in 2020 and from there, we’ve put together a great team and had a lot of fun working on what is now Margin (which we launched in 2022). With all of the R&D and trials to get the product to be what you envisioned it to be, how do you know when it's finally right? It's really hard to figure out when it's right. I think a lot of it has to come down to me being really proud of the product. If I can stand behind it, and I really love it, and we put it out in the world and it bricks, I'm fine with that because this was me and the team's decision. I don't think I would sleep well at night if we conceded based on a product to try and make everyone happy and didn't put out what we loved the most. Realistically, you're not going to make everyone happy. If you go to a major beauty website and look at their top trending products, what you'll find is that for virtually every product in the world that's ever been released, reviews are normally distributed on both ends. You'll have 20% of people that say that they are absolutely obsessed, you'll have a bunch of people in the middle saying it's pretty good and then you'll have 20% to 30% of the audience saying "I wouldn't put this on my worst enemy", and yet it's a best selling product. At the end of the day, there is no such thing as universally loved anything, so I just try and put out what we really like and if it works, great. You have some pretty established names on your board/co-founder table. What was your process to getting in touch with them and getting them on board? From a cold calling perspective, you'd be surprised at how easy it is to get in touch with people. Social media has totally changed that over the years. If you have a tweet that bangs and somebody replies to it and they're an interesting person, boom, be in their DMs immediately. Same with Instagram and then if you're doing something interesting, offer somebody a little bit of value and something tangible they can act on. Meeting Chris the first time, I had never interacted with him, not on a social platform, nothing before. I knew who he was and I thought he'd be an interesting partner in a venture like this. It was literally me just sending him an email and saying, "This is what I do now. This is what's interesting about what I do now. This is an insight that I think I have that I think would be compelling and I'd love to know your take on it because I think of you as x, y, and z". The biggest thing though is just come to them with a good idea. I came to him with "Here's my insight about skincare and here's what I think we can do about it. Tell me I'm crazy". It wasn't just like, "hey, bro, skincare is really hot right now. Want to do something?" because that's not really actionable and that's not like a nutritious little bite for them or a hook in the water that they may find interesting. You've mastered skincare and the art of networking. What is on your list of things to master in 2024? I'm really trying to master my energy output in the most efficient way. My default is to try and move 30 footballs an inch up the field every day and then at the end of the week, I look back and the 30 footballs have only moved a few inches and that's not really that noticeable of an improvement. I think the right way to work is actually for me to run one football ten yards down the field for like a half day, run another one five yards down the field for a part of the day, and, be very focused on trying to really make progress on a few tasks in a given time period versus trying to do so many tasks at once. That's very difficult, as I'm sure many people reading can relate to this when you're running your own thing or have a side project that you're working on too. It becomes easy to feel busy and tired and feel like you spent energy, but not really have a lot to show for it. So this is what I'm trying to focus on and master in 2024. The beauty industry, like many others, has a ton of players that seem to care more about making a quick buck than an impactful product. What do you think about those types of brands? This is very true. The reason I'm doing this is because I care about products so much and I want the product to be the best it can be. I have a visceral reaction to the idea that someone would try and enter the market with a product that's trendy but potentially ineffective or harmful, but I also know that the answer isn't just for me to go around and say "hey,, that's not OK." There's a game being played, right? We're on this giant field and the way for me to make a point is to just eat their lunch, right? The way to do it is to play the game better than them. If in five years or ten years or twenty years, we've played the game better, then we will be rewarded for that and if we didn't play the game well or the game changed on us and people actually didn't care what they put on their skin then, you know what, I wasn't playing the right game and I lost. However, I can lose feeling good, right? This is my passion, but at the end of the day, I try to remember that there's an element of sports or gamesmanship to this and any other business as an entrepreneur, and just focus on what I can do to play the game better. I think that's a healthier attitude and so when I hear about competitors like that, it's like, okay, great, you're playing the game well right now. Let me see if I can't outscore you. Make sure to check out Margin and keep it locked to Pier Five for more founder interviews just like this!
- 2024 Recipient: Remix Snacks
2024 Recipient: Remix Snacks Explore the Mastercard x Pier Five Small Business Fund Introducing Remix Snacks, one of the ten recipients of the Mastercard x Pier Five Small Business Fund 2024! Founder: Isabelle Lam Location: Toronto, ON Discover Remix Snacks online: Website // Instagram About Remix Snacks Remix Snacks is an Asian female-led company founded by dietitians that creates bean-based snacks using upcycled ingredients to reduce food waste. Their mission is to make beans fun and approachable, highlighting their delicious and nutritious qualities while addressing common hesitations about them. The company offers two high-protein, high-fiber snack lines: Bean Bark, a dark chocolate treat made with 70% dark chocolate, black beans, and upcycled fruit, and Beanies, a savory puff made with mung beans and upcycled carrots. All products are diet-inclusive—free from nuts, dairy, gluten, and preservatives—and are Plastic Neutral certified through the rePurpose Program, removing plastic waste from the environment. How will the fund make an impact with your business? Remix Snacks will use the grant to fuel growth and streamline operations. For in-store sampling ($2,000), which has driven over 200% sales lifts at retailers like Sobeys and Metro, the grant will help hire brand ambassadors to expand sampling nationwide, increasing reach and sales. For R&D ($500), we aim to lower ingredient costs to improve margins and offer more affordable products to consumers. A Walmart campaign ($2,500) will combine digital and in-store activations to double business with the retailer while boosting brand awareness. Lastly, for cash flow and packaging updates ($5,000), the grant will fund large production orders for expanding retailers and improve case packaging to enhance visibility and sales at Walmart. What is your long term goal for the company? As we solidify establishing our brand in Canada, we plan on expanding to the US market over the next few years. We’re specifically looking at the states of Washington and New York, as they are close to the border for shipping and distribution, and have consumers that align with our target markets and values. With our mission of using beans as the base of our snacks, and upcycled/imperfect ingredients to reduce food waste, the product possibilities are endless. We plan on expanding our product offerings, and entering into new CPG spaces such as the breakfast and other snacks spaces. Through all of this, we plan on reducing over 50,000kg of food waste over the next 3 years. Learn more about the Mastercard & Pier Five Small Business Fund, and discover the other 2024 recipients here.
- Ball Talk With Albert Nguyen of Double Dribble
Ball Talk With Albert Nguyen of Double Dribble After decades of creative work for many of Canada's coolest brands and designers, it's inevitable that the urge to one day do your own thing will eventually kick in. But how do you do it right and when is the right time? For Montreal based designer and artist Albert Nguyen who has worked on clients like Raised By Wolves, Nike, SSENSE, 88Rising, The Bay and many others, that urge set in via his love for street culture and basketball and you know we had to jump in for the story! Albert is no stranger to Pier Five - check out his first interview here - and it was great to catch up with him to learn about his new brand and first full independent venture, Double Dribble. Check out the conversation below. Photo Credits: Photo + Direction: @jgandshi (@time_of_the_sun x @commedesbatards) Hair and Makeup: @axelkamali@belovedbiaziza Models: @goldeneisha@ismabrass_n54 Hey Albert - great to have you back! You've worked on so many cool projects in the past. What drove you to start your own as Double Dribble? For a long time I just really loved being the ideas guy and the designer for clients that I really respected and admired. A lot of creatives that I know will work freelance and their own thing at the same time but to be honest, having my own thing never really occurred to me or didn't make sense. I love clothing and design but I never wanted my own namesake label. Double Dribble was first conceived through a t-shirt I worked on for The Letterbet for the 2019/2020 NBA Season but never really built out after that. This year I just started thinking about doing my own thing more and I liked the vibe of that t-shirt and how it didn't take itself too seriously. For me to start something on my own, it couldn't be too serious, in a way, or I wouldn't enjoy it. So, what exactly is Double Dribble now? A clothing brand? Something more? It's definitely a clothing brand first but I do want to do more with it soon. The clothing is just an entry point but I really want Double Dribble to become this basketball led community initiative with pickup runs in Montreal - and maybe other cities afterwards - as well as fundraisers, programming for women and children through basketball and I'm also working on a book! Very cool! How do you feel the basketball scene in Montreal is right now? There's definitely room to improve! I see a much bigger basketball scene in Toronto or Vancouver. Soccer is like what basketball is in those cities here in Montreal but a lot of people out here play. Not a lot of parks have basketball hoops here so that's one barrier. Canada is becoming such a big basketball country now so I want Montreal to be a part of that. So starting with clothing, what is the design inspiration behind the products? Although I don't personally skateboard, I'm really inspired by skateboard culture and how it has become so engrained into pop culture so, naturally, that had an influence on this. I wanted this to feel like a skate brand for basketball and keep things fun and lighthearted. Most of the graphics are inspired by old sport logos from the 90's and early 2000's. I kept it rather simple for the initial launch and I plan on bringing in more graphics and different pieces down the line. I don't want to be that brand that only makes a few of their pieces and nobody can get it. I want everyone to purchase Double dribble and be excited to rock it. How often do you plan on releasing new products? So instead of regular drops or following a fashion calendar, I'm going to follow the basketball calendar. I launched when the NBA season started, I'll have a drop for All-Star Weekend in February, a drop for playoffs, the finals, etc. I think it's a fun and unique way to do things and really keeps the focus on basketball. My biggest thing for releases though is I want the brand to be accessible. I don't want to be a cool guy brand. I don't want to be that brand that only makes a few of their pieces and nobody can get it. I want everyone to purchase Double dribble and be excited to rock it. Are you still playing basketball these days? I'm not - and it kills me. I had a bad injury not too long ago that stopped me from playing which is so hard for me. Basketball was everything for me from the moment I can remember. I played so much, it was engrained in my fashion choices, it led to the people I became best friends with and it inspired so much of my work. Now I hope to at least be able to use Double Dribble to create an avenue for others to play and meet through the sport. That's too bad! You make a good point about basketball being such a strong channel to bring people together. That's so true! Absolutely! Sports in general are so great for that. Basketball especially from all industries. It connected fashion to sports through Jordan and Nike, it connected with skateboarding, it connected with music. It's also influencing how I build my team and work with people. I treat it like putting together a starting five. I think about what I'm good at and where I'm lacking and then bring in my guards, my shooters, my centers etc who can help me create something killer and operate like a well oiled machine. That's a great analogy. We're excited to see what you and your "team" accomplish soon! What would you say is the long term goal for Double Dribble? I just want it to bring more basketball into the community here and continue to build greater communities all over the world one day. That might be through clothing, charity work, books, or other stuff. I'm still early to this and figuring it out but I love basketball and would be happy to see Double Dribble share that love with more people I love. Follow Double Dribble on Instagram for updates on their new drops and some of the best basketball content and keep it locked to Pier Five for more conversations with creatives like Albert coming soon!
- The AI Studio: How Pier Five and HP Canada Empowered Canadian Small Businesses with AI
The AI Studio: How Pier Five and HP Canada Empowered Canadian Small Businesses with AI To kick off small business month in Canada, Pier Five and HP Canada came together in Toronto to host The AI Studio, a one-of-a-kind workshop experience designed to help Canadian small business owners discover how AI and HP’s Next Gen AI PCs can transform the way they work, create, and grow. The event welcomed 20 entrepreneurs and founders from industries including hospitality, health, media, fashion, tech, retail and restaurant for a day of hands-on learning, collaboration, and innovation. Every detail of the experience was crafted around real challenges and opportunities shared by attendees in a pre-event survey, ensuring that each moment was personalized, relevant, and actionable. Swipe through images The day unfolded through two interactive sessions that reflected the dual nature of entrepreneurship, the balance between operations and creativity. The first session focused on productivity and operations, helping business owners learn how to integrate AI into their day-to-day tasks, streamline workflows, and unlock new efficiencies. The second session shifted gears toward creative strategy and marketing, offering insights into how AI can support content creation, copywriting, and campaign planning for founders looking to amplify their brand stories. During the sessions, attendees were invited to explore HP’s Next Gen AI PCs and devices, guided by HP Commercial Category Business Manager, Towen Chrea, who demonstrated the power of AI-driven hardware in real time. From adaptive tools that anticipate workflow needs to features that make creative work more intuitive, the demos showcased how HP is reimagining what’s possible for small businesses in the age of AI. Beyond the learning, The AI Studio offered what every entrepreneur values most; connection. Guests shared experiences, swapped insights, and formed new relationships. They also took part in professional portrait sessions to elevate their personal brands and left with co-branded Pier Five x HP Canada merch as a reminder of the day’s inspiration. Swipe through images Ultimately, The AI Studio wasn’t just an event, it was a celebration of Canadian entrepreneurship and a glimpse into the future of work. It gave small business owners the knowledge, confidence, and tools to embrace AI not as a buzzword, but as a genuine growth partner. Pier Five and HP Canada are proud to have built this experience together, supporting the small business community, empowering innovation, and continuing to champion the incredible founders shaping Canada’s creative economy.
- A Strong Foundation With Carlo Aragon of Salomonology
A Strong Foundation With Carlo Aragon of Salomonology If there's something that Carlo Aragon, designer and founder of social gorpcore community, Salomonology, knows, it's the importance of a strong foundation. From URL to IRL, Carlo has taken his childhood loves, from video games to sneakers to outdoors exploration, to build a base for some incredible projects that not only help people dress well, but also care for our planet at the same time. Find out how he does it in our conversation with Carlo below! Hey Carlo! The growth of Salomonolgy has been so incredible over the last few years? What's the goal with the page? To this day, we still get people who are like, "yeah, you wear Salomons, but how many hikes have you done recently?". It's like that"oh, you're wearing the band tee, but do you really listen to that band?" I really try to push the fact that a piece of clothing is meant to be worn, whether it's for its original initial technical purpose or just for casual wear. So the page is really exists to show people that there's nothing wrong with taking something that's meant for something else and just wearing it for a completely different reason. For me, an article of clothing has always been an article of clothing to be enjoyed. Why is it about gorpcore that makes it something you really care about? I want more people to be more conscious about the environment. I think with the way that the the world is projected to look in the next 10, 20 or 30 years, it's not looking great but when people go out and enjoy the outdoors, I think they start to recognize more about how lucky we are to actually have it. If people need to be into a trend for them to finally start hiking to appreciate being outdoors more, then that's awesome. I think gorpcore has really helped people get outdoors more and if Salmonology can be the doorway or that first step in getting people to use that style to be able to get outdoors more and appreciate what we have, it will make people more aware of how we need to be more protective of our world and nature in general. From a strategic standpoint, how do you approach projects longterm to keep your audiences locked in? I think people are always looking for how genuine you are in the work that you produce and how true to yourself you are with what you produce. At the end of the day, if the project stays connected to that one anchor that you started from in the beginning, what you build over time will still be meaningful. Know what your foundation is, stick with that and build off of that so that people can look back at everything that you've produced in the past and to see that you've stayed true to yourself. I think that's what people really recognize and appreciate. Makes so much sense! Lastly, as someone with a fashion brand and a knack for influencing people's style, what tips would you give to someone working on their personal style? When you're trying to find your personal style, I think it's important to focus on silhouettes and fit. That's the best way, because when that becomes your priority, you could go to the thrift store, you could go shopping at the mall, you could go anywhere, and then you could start shopping not for brands, not for labels, but for fit. When you leave the door every day looking like you're wearing the same outfit, but it's actually different clothes, that's when you've kind of achieve the personal style. In addition to that, I feel like it's also important to look back on stuff that make you happy, and then you incorporate that into stuff that interests you. Make sure to check out Salomonology and Carlo's new brand Equipe Works and keep it locked to Pier Five for more conversations with creative entrepreneurs!
- 5-Tips On Brand Building From Kuwalla Tee's Founder Yaniv Abecassis
5-Tips On Brand Building From Kuwalla Tee's Founder Yaniv Abecassis Ahead of a busy holiday season, we sat down with Yaniv Abecassis, longtime brand builder and co-founder of Kuwalla Tee to learn about the steps that he's taken to set up his business for success in the future. Abecassis has built longevity and a large loyal customer base with Kuwalla Tee and we've transformed his experience into actionable tips that anyone can use to give their brand a leg up on the competition. Read below! On Purpose-Driven Branding: “Kuwalla Tee was born from a simple desire to create reliable, quality basics with a purpose. Now we create a full collection that is comfortable and effortlessly stylish.” Tip: Focus on building a brand with a clear purpose beyond just making products. Kuwalla Tee started with a commitment to quality and reliable, everyday basics, which evolved into a full collection. Emphasize long-term vision over fleeting trends. On Balancing Timeless Design with Trends: “What sets us apart is our focus on pieces that aren’t just on-trend for a season. Kuwalla Tee is about a commitment to quality and timeless designs.” Tip: Ensure your designs aren’t just seasonal but have enduring appeal. Prioritize pieces that maintain style beyond one season, merging minimalism with streetwear. On Understanding Your Ideal Customer: “They’re into the clean, minimalist vibe but still want something with personality.” Tip: Define who you’re designing for and align your offerings with their lifestyle. Kuwalla Tee’s target audience values understated, quality pieces that transition seamlessly throughout the day. On Creating Buzz Around Standout Pieces: “Our printed fleece jackets are what gets the most buzz right now.” Tip: Highlight unique products that generate excitement and conversation. Spotlight standout items to engage both existing and new customers. On Building Long-Term Customer Loyalty: “We have a high customer retention rate, so we know once we get them to buy for the first time, they will most likely come back once they experience the quality and customer service.” Tip: Leverage major sales events to convert new customers, knowing that the lifetime value will make up for any acquisition costs early on. Don't miss out on Kuwalla Tee’s Black Friday sale now live at www.kuwallatee.com
- A Conversation With Cal Green of Raised By Wolves
A Conversation With Cal Green of Raised By Wolves For over a decade, from Canada’s capital city of Ottawa to Montreal and back again, Cal Green has been at the forefront of the nation’s streetwear scene. As a trained graphic designer who felt uninspired by traditional design roles, Cal found happiness in entrepreneurialism, linking up with long-time friend Pete Williams to start the famed streetwear brand Raised by Wolves, and put Canada on the streetwear map. We got the chance to speak with Cal about navigating through the last year as an entrepreneur, supporting his community, putting together a cohesive collection that can speak to the masses and tips for the new generation of designers. As fellow Canadians, speaking with Cal was an absolute pleasure and we know the reading won’t be any different. Hey Cal! Thanks so much for taking some time to chat with us. The first thing we want to talk about is production. One of the core pillars of Raised by Wolves is the “Made In Canada” mantra. Why has producing in Canada been so important to you and Pete for the brand? When we started the brand, our collections were quite small and finding local suppliers seemed like the easiest way to get things made. We had no idea where to start looking overseas so we found a local screen printer to do our tees. After that we got a connection to a knitting mill and so on and so forth. Our production network in Canada grew over time and has become one of the cornerstones of the brand. While it wasn’t a consideration at the start, we grew to really value supporting domestic production and the local economy. Ensuring factory workers are paid fairly in a safe space and that we’re minimizing our environmental impact by avoiding shipping overseas is super important to us. We know that producing clothing isn’t a sustainable practice but doing it locally is at least a step in the right direction. We also try to use as much existing or deadstock materials as possible. Do you think that being Canadian played to either an advantage or a disadvantage during the development and growth of the brand? When we started there weren’t many Canadian brands around yet. I think it helped define us for sure. Ultimately I wouldn’t say it was advantageous or not but it helped shape the brand internally because we were so separated from the industry. We had to learn everything on our own by observing what was going on in places like New York and LA where there were strong streetwear subcultures at the time. Fall/Winter '21 Details Raised by Wolves has worked hard to uplift local communities, especially during covid. Why has this been so big for the brand? It has always been important for us to have a strong local presence and community support. We gained traction early on by throwing club nights and events, so we began to build in the community that way. With covid, our business basically ground to a halt when all of our factories closed. We knew that other businesses were going to have a hard time. We started a series called RBW Support Local to highlight Canadian artists and small businesses in our community doing great things. It was a lot of fun and we saw a number of other businesses coming together to do similar things. I think covid forced a lot of people to get creative and step out of their comfort zones while helping one another. We also used that brief pause as an opportunity to publish Braised by Wolves, a digital cookbook featuring recipes from local restaurants, to raise money for the Ottawa Food Bank. It is still available online and has raised just over $13,500 at the time of writing this. Definitely agreed! Speaking of RBW Support Local, who are some up and coming Canadian brands or artists that you think are doing great things right now and deserve a shoutout? Oh man, there are so many people killing it right now. Jeremy Karl - Amazing designer who always impresses with his ability to seamlessly mesh military, luxury and tech. Most recent work includes Arc’teryx System_A and NOCTA. Excited to see what’s next. Colin Meredith - Incredibly talented and inspiring designer making techwear/gear by hand from scrap materials. Has done everything from work for Louis Vuitton to making an entire collection with products from Dollarama. Tam Vu - All around great dude and Beast Bowler. His eponymous label and art biz is one of the most exciting projects that I’m watching right now. Courtney of @idorugsnow - The most fun! The giant burning cop car rug Court made for us is dropping soon. Penny of @torontodenimrepair - Love this project! Garment repair is super important and undervalued, in my opinion. There is no better way to make something your own than to wear the shit out of it, fix it and keep wearing it. Would love to see more of this in general, not just with denim. My friend Katie grew up around sewing/the garment industry and recently discovered her love of quilting .. and she’s a natural! Keep an eye out for some RBW work ;) Julien Arphi, the designer behind atelier DNHN, is doing some really amazing upcycled work. He makes ball caps, apparel and accessories from scratch in his Montreal studio. When I say scratch, I mean he is literally making the visors and sweatbands. Over the years, RBW has graduated from a couple tees and hats to large collections and collabs and now Fall/Winter ‘21. Can you break down your process for developing this recent collection? In terms of designing a collection, I start with the season. Fall/Winter or Spring/Summer. That helps determine the weight of the fabrics I’m using, what kind of garments or accessories I’m going to make. I tend to design for Canadian seasons, although that’s not necessarily the most practical approach for customers in warmer climates. After that, I’ll sort of build a skeleton collection, really it’s just written down - what product categories do you need to design for, headwear, outerwear, bottoms, etc. Depending on the season and my interests at the time of designing, I’ll come up with a broad product type, like “polar fleece half-zip” and do a bunch of research on that particular product. I ask myself what are my favourite versions of this product. Vintage Patagonia? Is there a military reference? A sportswear reference? I’ll make an image folder for each product, save a ton of images and break my favourite pieces down. I like this zipper. I don’t like these pockets. It’s a bit like creating a Frankenstein product. I nerd out about the smallest details. And then you have to ask yourself how can I make this mine? How can I change the fabric in a way that’s unexpected, but still references workwear or whatever you’re doing. How will it be branded? This is more or less how I approach the design of each particular product, but then you also need to take a step back and look at the collection as a whole. Is it cohesive? Does it make sense? I honestly don’t know how other people do it, but this makes sense in my head. Coming up with specific products can be challenging enough, but finding the manufacturer who can actually bring these products to life, the way you envision them, is another beast altogether. Many manufacturers have a niche and are good at producing a specific type of product. Finding the right manufacturer can be a challenge, but worth the effort when you do. Fall/Winter '21. Shot by William. Modelled by Kevin. Rug by Courtney. You and Pete have been working together all the way back to the very early 2000’s and built some incredible things together. What are some tips you’d share for fostering a strong business partnership that can last for decades? Pete and I met in middle school and started hanging out in high school. We have a lot of shared interests and values which brought us together. Good communication is super important. Being aware of your individual strengths and weaknesses. Make sure that you’re both putting in equal efforts. I think these are some of the things that form the basis of a strong partnership. Photo: Pete (left) & Cal (right) from wayyyy back. What is some advice you’d give to new designers trying to turn their passion into a business? You have to do it for yourself and because you’re passionate about it. Don’t do it because you think it’s going to please others. Don’t let a lack of information stop you from trying to make stuff. Do your research, teach yourself, refine your craft. Take risks, but know when to play it safe or say no. Lastly, what are you working on these days that you’re excited about? We have a bunch of exciting collabs in the works. Some footwear, headwear and amazing accessories. Not going to share more than that, but they’ll start rolling out soon! I’m also really excited to introduce our upcoming alpha/beta line we’ve been developing with Julien Arphi. This collection will consist of one-of-one or super limited runs of upcycled/recycled apparel and home wares made by independent artists, sewists and designers. The focus is on using our samples, defects, returns and overstock fabric/trims as well as military surplus, vintage denim, etc. alpha/beta is a reference to the hierarchy or pecking order in a wolf pack. alpha products get to eat first so to speak. They get access to premium materials, are more experimental, one-of-one pieces. beta products reference alpha, but are more accessible and produced in limited runs. delta products are accessories, made of scrap materials from the entire process. The pandemic made us realize just how much material we have accumulated over the years. We’ve never destroyed anything, as is unfortunately commonplace in the industry, so it was important for us to challenge ourselves to use these materials to create new products. I hope to see more of this kind of thing throughout the industry. Photos: Materials and wash tests for alpha/beta line. Make sure to check out Raised By Wolves Fall/Winter '21 collection out now on the brand's website and follow their instagram for updates on the alpha/beta drop and more great releases coming soon. As always, keep it locked to Pier Five for more interviews and stories with the coolest entrepreneurs, designers, artists, activists and more.










